Best Google AdSense Placements for Blogs/Websites
By on February 25th, 2011

is one of the biggest ad platforms in the world. It is used by millions of users to place advertisements on their websites and earn money from clicks. However, not everyone earns a lot of money from AdSense and the problem may not be with the website you have, but it may be how and where you place your ads on the website.

If you are seeing a lesser click through for your websites or blogs, Google has come up with some really good tips which will help you earn more from your website.

Also Read: Useful Tips and Tricks To Grow Your AdSense Income

These tips come from Google themselves who might very well now which kind of placements work and which don’t, so you might want to take a look at some of these placements and work on them to increase your earnings. Here are some of the tips and placements summarized for blogs, news sites, forums, game sites and classified sites.

Google AdSense Placement Tips for Blog Homepage

Google AdSense Best Placement Blog HomepageGoogle AdSense Best Placement Blog Homepage Large Sidebar

Google suggests placing a large 728×90 leaderboard image ad on the home page above the fold for placement targeting. In addition to that they also suggest putting a 728×90 leaderboard ad unit in the middle of the page or at the end of the page.

In addition to that, Google suggests placing a 160×600 wide skyscraper in the sidebar of the post below your site navigation. Of course not all websites will have a design like the one above, so you will have to change certain things to find the best placement.

If you have a wider sidebar Google suggests that you place 2 300×250 ads in the sidebar of your blog as shown in the illustration above.

Google AdSense Placement Tips for Blog Content/Article Pages

Google AdSense Best Placement Blog ArticleGoogle AdSense Best Placement Blog Article Large

The ad placements for the home page and single article pages should be different. According to Google, AdSense ad units should be placed  to the left of the content and should be wrapped around the text. You should also leave a gap of 10 pixels between the content and the ad units.

You can also place the ad unit to the right of the content, but Google suggests that left side ads work better. In addition to the the top ad you can also place another large unit below the article and in the sidebar depending on how large your sidebar is.

Overall, these placements are pretty standard and most of the blogs follow these. One thing I noticed is that Google hasn’t suggested placing ads in between the content, so it might not be working as well.

I’ll be following up this post with more ad placements for Forums, news sites, game sites and classified websites in future posts.

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Author: Keith Dsouza Google Profile for Keith Dsouza
I am the editor-in-chief and owner of Techie Buzz. I love coding and have contributed to several open source projects in the past. You can know more about me and my projects by visiting my Personal Website. I am also a social networking enthusiast and can be found active on twitter, you can follow Keith on twitter @keithdsouza. You can click on my name to visit my Google+ profile.

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  • http://www.pallab.net Pallab De

    One thing I noticed is that Google hasn’t suggested placing ads in between the content, so it might not be working as well.

    Or, they may be concerned about the quality of the clicks, so don’t want to recommend it officially.

  • http://aviationstar.blospot.com jj

    can u suggest me for link add..

  • http://www.ave-nir.com Avenir

    I thought the best place for on the homepage all the way to the right.

  • http://www.toddler2kid.com เสื้อผ้าเด็ก

    Experiment to try different types of placement making this more enjoyable.

  • http://www.sms4maza.blogspot.com ghazal sms

    PageRank is probably one of the most important algorithms ever developed for the Web.
    PageRank is not simply based upon the total number of inbound links.
    The basic approach of PageRank is that a document is in fact considered the more important the more other documents link to it,
    but those inbound links do not count equally.
    good points here about Trust now being a major factor in search engine results,
    that goes with what Rand and others have been saying too.
    this also settles for me the value of a natural approach to gaining backlinks and not getting a huge bunch of them,
    or a large # of high pr backlinks in a short period of time – it rather undermines the Trust factor.
    I do wonder what you think of bing and how Trust does/will play a role in their results.
    it seems to me from a rather preliminary and cursory look at some results and comparing those to over at google and yahoo,
    that bing ofter relies more on the keyword/s being the actual url,
    which seems to me a rather poor way to rank sites/pages.Great Experience, will recommend them to everyone.Thanks For Sharing.

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    NICE AND GOOD WORK

  • http://www.dubaipetrochemicals.com Ed Vlan

    testing and testing is the key is the only way to know for sure what works best for every website, and following the Google Adsense recommendations is the way to go. thanks for your post

 
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