Comment Spam Can Hurt Your Search Engine Ranking

If you go to any large blog, you will see comments that won’t say anything useful but would have 1 or 2 links pointing to their own website. If you are not sure what I am talking about, here is an example:

People think that these sort of spammy comments would actually increase their ranking in the search engines. Google explains that it is not the case. Google in fact has a lot of algorithms in place that can identify these spam comments and devalue the links posted through them. Webmasters should instead spend that time on genuine ways to increase traffic to their website. If you have previously posted such comments on other blogs, you can always try to delete them and submit your website for reconsideration.

In short, only post a comment if you have something worthwhile to say. It is also wise for webmasters to protect their site/blog for spam by using comment moderation, CAPTCHA or other strategies.

Published by

Tehseen Baweja

Tehseen likes to write about Internet tools that make life easier. Check out his blog at Ijaar.com for more good stuff or follow him on Twitter @tehseenbaweja

  • http://www.pyrogenicmedia.com PyrogenicMedia

    Google has been saying this right from the start. Its only now that they are publishing it. They have never liked spamming of any type.

  • http://babymonitorguide.net Cheryl

    Yes, these spam comments are very annoying, but I think everyone with a website has to contend with them.