Yahoo Partners With Zynga To Bring FarmVille and More to Yahoo
Looks like Yahoo is on a deal signing spree these days, and they have just snapped another deal with Zynga, the creators of the popular Farmville game for Facebook.
Zynga who is rumored to be worth $5 billion and also in plans to launch Zynga Live, which is their own social gaming platform will now be available on Yahoo properties, like Yahoo Mail, Yahoo Games, Yahoo Messenger and others.
Yahoo users can also share their gaming updates across multiple social sites while playing their favorite game. Hilary Schneider, executive VP of Yahoo said that:
Zynga will bring top notch social game experiences to Yahoo!, including through our open platforms such as Yahoo! Application Platform and Yahoo! Updates. Yahoo! will also continue to work with other partners, developers and publishers to bring compelling innovations and experiences from across the web to our users.
On the other hand Mark Pincus, founder and CEO of Zynga had this to add:
With over 35 million unique users playing our games every single day, social games are fast becoming a leading source of entertainment worldwide surpassing most television shows,
Yahoo is no doubt one of the most famous websites in the world and a social gaming partnership with Zynga will definitely be fruitful for both Yahoo and Zynga.
(via TechCrunch)
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