The GRAMMY (Grammy or Gramophone) Awards are presented each year to honor the best achievements in the music industry of the past year by the National Academy of Recording Arts and Sciences, USA. It is a widely televised award, second only to the Oscar (Academy) Awards. With 99 award categories and a total of 109 awards this is one of the longest award ceremonies around and it is full of the glitz and glitter of the music industry from rock groups to classical orchestras to hip-hop kings throng the audience among others. The 52nd GRAMMY Awards will be presented on the 31st of January, 2010 from 8:30-11:30PM (ET/PT) at the Los Angeles Convention Center, while the pre-telecast will go live online from 1:00PM to 4:00PM (ET/PT).
The GRAMMY awards are named after the gold-gilded gramophone statuette presented to the winner(s), and is analogous to the Golden Globe statuette and the Oscar statuette awarded to their respective winners. The hosts of this year’s GRAMMY awards are Tia Carrere (the Hawaiian actress and award winner) and Kurt Elling, who are also this year’s nominees for one award each. Many current nominees and industry greats will be presenting the awards in 99 categories, and the star-studded ceremony will also feature performances by Beast, Charlie Benson and Ray Wilson, among others.
The best part about this CBS-sponsored award ceremony is that it can also be watched online! Both Grammy.com and the CBS network for all of us computer-couch potatoes! Both of these sites, will stream the ceremony online, while YouTube will add auxiliary support with a host of related videos. The pre-telecast ceremony will be streamed live on GRAMMY Live!, for an entire weekend’s worth of interviews, special performances and more from nominees.
This year’s ceremony will also feature a special Michael Jackson tribute, featuring a 3D mini-movie known as Earth Song, created by Jackson for his This Is Ittour, but has not been seen before. The movie delivers a strong message about the future of our planet. CBS will telecast this movie in full 3D so that viewers at home can also watch it with special 3D glasses (which the company has made millions of and is distributing for free in Target stores in the USA from the 24th through to 31st January, 2010). Along with this, there will be special performances to honor Jackson who passed away in 2009.
So, I am sure you will all be glued to your displays now that the GRAMMYs are also being telecast online! Tell us who will win the GRAMMYs in your favorite categories, and why in your comments!