Microsoft Bing App for iPhone Introduces Google Goggles like Features

Last year, Microsoft launched its Bing app for the iPhone, iPod and iPad, which took us by surprise with its pleasant interface and rich functionality. They further improved their offering in March, by adding a host of new features including location sharing and bookmarking. Now, Microsoft has updated its Bing app once again and this time around they are gunning for Google Goggles.

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Bing for iOS now supports scanning of barcodes and cover art. Just snap the cover of a book, music album, movie or a video game and Bing will fetch and display relevant information. Additionally, you can also get information on certain items by scanning their barcodes. However, it still can’t recognize objects and monuments like Goggles.

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Bing 1.2 builds upon its social features and offers tight Facebook and Twitter integration. You can now connect to the aforementioned networks to view combined activity stream, get search results and even share results.

Bing has also amped up its shopping section to include reviews, ratings and prices. The movies section has also been expanded to showcase more trailers and clips.

The Bing app is available for free at the Apple App Store.

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