McAfee has posted its annual “Most Dangerous Celebrities List” for 2012 and has revealed a surprising result. The darling Emma Watson has bumped off previous winner, Heidi Klum, to capture the title of “Most Dangerous Celebrity” to search for on the Internet. Miss Watson is best known for her role as Hermione in the blockbuster Harry Potter films. A screenshot of McAfee’s webpage can be seen below. I believe they may have been a little surprised to see the sweetheart top this list, then again, they have probably seen a lot of crazy stuff researching Internet security.
This is the sixth year that McAfee has undergone the task of researching pop culture icons on the web and assessing the risk they pose to web surfers. Cybercriminals seem to know who the hottest targets are on the web and they exploit celebrities’ popularity to seek dishonest gain. Emma was not the only dangerous search. There seemed to be some patterns. For instance, searching for female celebrities proved to be more dangerous. Only one man showed up in the top 20 of the list and that was Jimmy Kimmel. Latinas were also particularly hot search topics.
“In today’s celebrity culture, consumers expect to be able to go online to catch up with the latest photos, videos, tweets, and stories about their favorite celebrities. Due to the richness of the data and the high interaction, often times consumers forget the risks that they are taking by clicking on the links,” said Paula Greve, director of web security research at McAfee. “As the sophistication and expectations of consumers with respect to their online experience has increased, so has the level and ability to deliver malware either by malvertising, exploiting the user’s browser without their awareness, or masking malicious URLs behind shortened URLs.”
The web can be a dangerous place folks and it should never be assumed otherwise. For more information about the Top 10 Most Dangerous Celebrities, visit McAfee’s website at http://home.mcafee.com/root/landingpage.aspx?lpname=MDCeleb_SA&affid=0&culture=en-us&cid=81617.