LinkedIn Announces Endorsements to Increase Engagement

LinkedIn has been really focused on improving the user experience in the last couple of months. It revamped its entire user interface, and also rolled out updated mobile apps. It has been adding new features to make the platform more engaging, and today, it introduced Endorsements. It’s a new feature which lets users recognize their connections for their specific skills and expertise.

LinkedIn has had a recommendation feature for a long time, but it was too cumbersome compared to this one. Users can endorse their connections using just one click. The feature has launched across multiple global markets, and will be launched worldwide soon.

Here’s LinkedIn’s official announcement:

“On LinkedIn, you have many smart, talented, and skilled professional connections. Starting today, we are introducing Endorsements, a new feature that makes it easier to recognize them for their skills and expertise.

With just one click, you can now endorse your connections for a skill they’ve listed on their profile or recommend one they haven’t added yet. Think your connection is great at programming AND project management? Let them know!

Here’s how you can endorse your connections:
On the top of a connection’s profile, you’ll see recommended endorsements for them. You can suggest additional skills as well.
You can also endorse them from the new Skills & Expertise section that now showcases these endorsements.

Want to see who has endorsed you? We’ll notify you via email and on LinkedIn whenever you are endorsed. You can scroll to the bottom of your profile page under “Skills and Expertise” to see the faces of people who think you’re great at what you do. You can also accept any new skills recommended by your peers that you may not have thought to include on your profile. Or you can also add a new skill by clicking on “add a skill” on your profile page.”

via LinkedIn Blog

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