The technologies of tomorrow are decided and framed to appease the youths of today. With that, we see the good old days of email are done away and youngsters are moving to faster, easier and more informal modes of communication.
The same vision is shared by Sheryl Sandbreg, the COO of Facebook. At the recent Nielsen’s Consumer 360 conference, she made a statement saying,
If you want to know what people like us will do tomorrow, you look at what teenagers are doing today. E-mail–I can’t imagine life without it–is probably going away.
She has revealed statistic saying only a 11% of today’s teenagers are sending out Emails though, a larger section of them are opting for faster, crisper and content rich forms of communication, like Twitter, SMS messages and social networks.
This is changing the way things have worked in the past though, now it is opening doors for better communication in the world of business. A an example, I have seen the Dell Twitter account respond to user complaints faster than conventional Email style communication. This goes a long way into managing and establishing a brand.
Though, in my opinion, the good old Email still works for me. The end of Email might be nearing though, it has evolved from being simple mail management to a complete account management. Email might still live, but in a different form.
(Image Source: JGooders Blog)