iPad Accounts for 89% of Worldwide Web Traffic, 97% of US

Non-computer Share May '11A new report by comScore, details a  new metric for tracking web traffic by device and connection type. According to the report, iPad was responsible for 89% of worldwide tablet traffic in May, continuing to dominate the market it defined last year.

The iPad is currently the dominant tablet device across all geographies, contributing more than 89 percent of tablet traffic across all markets. The iPad’s contribution to total non-computer device traffic is highest in Canada (33.5 percent). Brazil has the second highest non-computer device share of traffic coming from the iPad at 31.8 percent, although non-computer devices account for less than 1 percent of total traffic in the country. In Singapore, where non-computer devices comprise nearly 6 percent of total traffic, the iPad accounts for 26.2 percent of this traffic.

The calculations show that the iPad accounted nearly 97% of non-computer traffic share  in the United States, and Android taking nearly all of the rest of the market.

In addition, comScore reports that  53% of non-computer device traffic comes from Apple devices: 23.5% from iPhone, 21.8% from iPad, and 7.8% from iPod touch. Android comes in second place with  over 36% of the market. Lately, a lot of Android tablets have begun to flood the tablet market but none have been able to break Apple’s dominance on the market.

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