Rumor: HTC & Facebook Working on Custom Android Smartphone

According to a new report by Digitimes, HTC and Facebook may be working on a new Android smartphone which will be fully customized and integrated with Facebook’s services.

The new Android smartphone by HTC will apparently have a platform exclusive to Facebook, and will offer deep integration with Facebook’s functions and features.

While Facebook has always denied that it’s working on a phone, it may be seriously considering a branded device with partners, given how important its mobile strategy is in terms of growth potential.

HTC had launched two Facebook enabled smartphones earlier — the HTC Salsa and the HTC Chacha — but both of them were relative flops.

Facebook could be working on its own fork based on Android, just like Amazon or Baidu, both of which modified Android to create their own custom devices.

In any case, I don’t really see that point in Facebook trying to build its own smartphone, if it is. It should rather focus on building some really great apps for all major mobile platforms.

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