Google Is Testing a New Search Preview Feature, Moving Closer to Bing

Whatever happened to innovation? Google is imitating Bing again with a preview to display a blurred out, unreadable and totally incomprehensive image that portrays no information whatsoever. It might have some visual appeal to it but in real life search, it will be a feature less used.

The new test feature on Google can be seen in action in this image.

google-search

So what was Google thinking when it made this feature to test? The only advantage to this feature can be that it allows us to recall and recognize if a particular website is the one we were looking for.

Now, let us have a look at Bing search, which also has a similar information panel that can be brought up by clicking a right arrow. This pop-op actually gives us some information in text and has an array of relevant links below the text. Much better to use, more relevant and more functional.

bing-search

Clearly, Google is losing its Google-fu. With alternatives like Duckduckgo and user generated Q&A style search, Google will need to do better than this.

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