Swiffy is a Google Labs product and allows developers to convert Flash SWF files to HTML5, allowing reuse of Flash content on devices without a Flash player.
You can easily convert simple animations and ad banners but since the tool is still in early stages, don’t expect it to convert all flash content. You can check out the power of the tool in these examples. To use the program, you simply upload a SWF file and Swiffy returns HTML5 output. Swiffy will be really helpful for devices such as iPhone and iPad which doesn’t support Flash content. Steve Jobs has famously resisted Flash on iOS products, saying it crashes and is a battery hog. With Swiffy, that problem can be solved, allowing users access to more compatiable content on devices, which don’t support Flash.
It’s interested to note that Adobe released a similar tool called Wallaby, earlier this year. Swiffy is different from Wallaby, as explained by Google.
Wallaby is an installable tool that converts .fla files, whereas Swiffy is a web-based tool that converts .swf files. Wallaby focuses on reusing parts of a Flash file in HTML, and thus produces code that can be edited by the developer, whereas Swiffy generates an efficient format that is not that easily editable.
What does Adobe thinks of Swiffy? Google has an answer for that as well.
Adobe is pleased to see the Flash platform extended to devices which don’t support the Flash player. The result is that anyone creating rich or interactive ads can continue to get all the authoring benefits of Flash Pro and have the flexibility to run the ad in the Flash Player or HTML depending on what’s available on the system. Google and Adobe look forward to close collaboration around efforts like these.
Swiffy still has a long way to go, it looks promising. You converted a Flash file using Swiffy? Don’t forget to share it with us.