Google Releases API For URL Shortener

Some good news for developers and coders who use Google’s URL shortening service and always wanted a API for their web applications.

Google has recently released an API for which allows users to integrate Google’s URL shortener in their web applications, blogs or websites. You can use simple HTTP methods to create, inspect, and manage short URLs from desktop, mobile, or web application.

Google’s URL shortening service is one of the fastest URL shortners out there. The only near competitor of is, which also provides analytics for the shortened URL’s apart from providing their own API to developers. It looks like Google wants to level the playing field in the URL shortening market by allowing coders and developers the ability to integrate URL shortening service in their products and apps.

Getting Started With API

The getting started page at Google code lists all the step by step details for developers who want to use in their web properties. First, you will need to get your API key from the console page, which is required to identify your application and pass different arguments or parameters. Here is how the API page looks like:

Scroll down to the bottom of the page, find the URL shortener API section and hit the “Activate” button. All done, you will be given a unique authentication URL as shown below:

After the authentication part is complete, you can head over to the Actions page and learn how to use URL shortener API and choose the different actions required by your application.

For development purposes, you can issue API calls without a developer key, but using a key will grant you much higher usage limits. The advantage of using API is that apart from shortening and expanding long URL’s within your application, you can also fetch history and analytics of the shortened URL’s. Common examples include auto shortening URL’s from a custom Twitter client, shortening the long link of your blog post – the possibilities are endless.

Do give API a try and let us know your ideas in the comments section. [via Google Code blog ]

Shareaholic – a Simple Way to Share Web Pages

shareaholic-iconThe name of this web browser addon tells you who it helps. If you are addicted to sharing cool links or awesome images in Twitter, Facebook or any other social web service, Shareaholic could help.

I tried it out, and it’s helped my sharing output already. Shareaholic supports sending content to over 100 different services.


It’s easy to install and use. Just point your web browser to the Shareaholic home page, and install the plugin. They support Firefox, Chrome, IE, Safari, Opera, Flock and Songbird.

Mozilla Firefox Google Chrome Internet Explorer 8 Safari Opera Flock Songbird Music Player

Once installed, you’ll be prompted to customize it, so that it shows only the services that you use. Clicking on he Shareaholic icon in your browser will bring up the sharing menu.


You might have noticed from the image above, that you can assign keyboard shortcut keys for each service. You can also use it to shorten long URLs. That’s really handy. I also like the simple posts it creates.


If you need more details, watch this video about Shareaholic.

If you have a sharing habit, Shareaholic is an addon you need to try. It’s a lot easier than going through a twelve step program to cure your addiction.

arrow-down-double-3Install the Shareaholic Addon/Extension

Note: We previously wrote about Shareaholic almost a year ago. You may also want to check out a similar addon called AddToAny.

WinDroplr for Easy Sharing of Images, Text, Links and Files

windroplr-iconI’ve got plenty of ways to share files online, but so far, I haven’t found an instant screen capture tool to share images online. While visiting WebDomination, I ran across a tool that may solve that problem.

Have you ever heard of Droplr, the Mac application for sharing Links, Images, Notes and Files? Now there’s a system tray app for Windows, called WinDroplr, that gives you some of the same features.

You can download the installation file at, it’s about 700k in size, but requires .NET 4.0 Framework, if you are running WinXP.


Once installed, you’ll have a windroplr icon in your system tray. To use the program, click the systray icon once to show the floating drop zone in the bottom right corner of the display. Once it’s up, you can drag URLs, text and images from your web browser into the drop zone. Once the item is uploaded to, you’ll get a brief notification above the systray. Click on the notification before it disappears to copy a short URL to the upload.

You can also use WinDroplr to share files and collections of files. Drag them from an explorer window onto the drop zone. If you’ve selected more than one file, it will create a zip archive before it uploads.

Another feature lets you take and upload screenshots by right clicking into the systray icon’s menu.


The short URLs generated by WinDroplr are some of the shortest around. Somehow it offers integration with your Twitter account, but I haven’t figured that out yet.

Below is a video showing WinDroplr being used.

WinDroplr Preview


Techie Buzz Verdict:

I love the ability to quickly share links, files, notes and images. The drop zone is a pleasure to use, and the built in screenshot tool is my favorite feature. I’ll be keeping this one around and I recommend it.


Techie Buzz Rating: 4/5 (Excellent) Is The Fastest URL Shortener

A few weeks ago, Google announced the public launch of their can also be used to create QR codes which can be read by mobile phones. With the announcement Google had claimed that it is the fastest URL shortener on the market right now, even faster than, which eventually took a potshot at Google. So is Google’s claim really good?

Pingdom URL Shortener Comparison

Pingdom ran tests on multiple URL shortener’s including and The results give a astounding victory to, which is in fact 3 times faster their

As you can see from the chart above, beat and other URL shortener’s by miles. also had a 100% uptime, which was also achieved by

So if you had been doubting about Google’s claim, this should quell all your doubts. Takes Potshot At Google With Their QR Code Feature the market leader in recently added a feature to their service where adding .qr to their links would generate a QR code for mobiles. QR Code Google Potshot

A similar feature was made available earlier this week by Google’s for their URL Shortener. However, as TechCrunch noted, has taken a wild potshot with their QR codes feature by adding picture of a fish (which resembles gobbling some balls which are of course related to Google.

So is heating it up here with their battle against the search giant? Only time will tell.

Also Read: How To Read QR Codes on Your PC

Create QR Codes With

Google just launched their for public along with providing stats and more on link clicks. However, it looks like Google’s URL Shortener also has a hidden feature where you can convert a URL to a QR code which can then be read by a mobile device.

QR codes have become quite a norm with newspapers, websites and magazines where people are asked to click a picture and read the QR code to perform certain actions. Now you will be able to do the same without having to worry about using software to create the codes.

To create a QR code with, just shorten the URL and add ".qr" to the end of it. For example is the shortened URL for, adding .qr to the URL ( will display the QR code which you can then download and add to your webpage or application.


Go ahead, try this out. Scan the above QR code to see some nice things Winking smile

(Source: TechCrunch)

Google URL Shortener ( Goes Public With Stats

Google launched its own URL shortener last December and integrated it with several Google products like Feedburner and Google Toolbar. Today Google announced that they have now made URL shortener public allowing users to create short URLs and track stats for them. URL Shortener

There are several URL shorteners like and Twitter’s own URL shortening service, however, Google claims that they are not competing with anyone and are doing this to focus on quality.

Over the past year, has almost near 100% uptime and has added spam and malware detection to the shortened URLs. URL Click Statistics

Google’s new URL shortening interface can be accessed at, where you can create short URLs and also track statistics for them. The shortening service also integrates with your account, so if you have shortened any URLs in the past through Feedburner or through the toolbar, you will be able to track the clicks. URL Click Details also provides users with click statistics such as which sites the URL was clicked from along with demographic, browser and platform information. Overall, the statistics is pretty detailed, making it a much better short URL tracking tool than the existing ones. However, all the click statistics is public, so anyone can check it as long as they know how to.

For more information on the announcement, visit the Google Social Blog.

Twitter’s A Take on Other URL Shortener

We have already seen Twitter shorten links in Direct messages. Now, it is expanding the same technology into status updates. This is one feature users have missed and complained about for too long and finally, Twitter is rolling it out as a feature for regular use.

This service has existed for direct messages which were shortened with to prevent phishing and other forms of scams. This was achieved by blacklisting links from user generated reports and feedback. Now, the newly bought domain will serve the feature to status updates.

The inclusion of this feature was hinted at, at the Chirp developer conference this year. This link shortening aims at improving the generated short links by keeping them meaningful and short at the same time. This would also help Twitter analyze the popularity of a link and roll out features based on it.

Not only this, the feature once integrated into the Twitter API will allow developers integrate newer tools and features into their applications and this will enhance the Twitter ecosystem as a whole. The developers will also have a more flexible choice on generating the shortened links.

The service is available for testing to selected Twitter employees only though; Twitter aims at making it available to the public soon. Once this feature is made available, I wonder what will do to keep its charm.


YouTube’s Now Got Its Own Short URLs:

Flickr has a url shortener. Facebook has a url shortener. And so does Google. Who’s next? Welcome YouTube to the club, please.

When Keith reported a few days back about Facebook and Google launching their own url shorteners, he mentioned that none of the large online commodities would be pleased enough to hand over web analytical and traffic data to biggies like – which is the prime url shortener for Twitter. He was no doubt, absolutely correct.

Today, YouTube has launched their own url shortener:

From now on, whenever you favorite a video or upload a clip and use the AutoShare feature on YouTube which many people already do Youtube will syndicate alerts on other social profiles of yours such as Twitter and Facebook with a shortened Youtube url along with the message. Earlier this was done with other url shorteners, but now, YouTube will directly know the source of traffic. No third party involved.

Unlike other url shorteners, the service can’t be used for any other site except YouTube itself. Apart from using the automated method mentioned above, users can make short urls manually too.

To use manually, simply take a URL like and replace the"" with "" to get: Plug that shorter URL into a browser, and you’ll see it redirects to that video. #

The new urls are already having a blast at Twitter. I guess now should be worried a little with everyone trying to make their own url shorteners.

 YouTube Url Shortener

Did Twitter CEO Just Take a Potshot at and


CEO Evan Williams just posted a photograph on his Twitter timeline with the tweet Miles w/ bear, the picture in question as you can see below, has Evan’s son along with a bear wearing a Tshirt.


Considering that Google’s URL shortening service and Facebook’s were released today, this tweet (no matter how sincere a reference to might seem) could either be a direct potshot at both Google and , or a indication to that nothing has changed as far as the new launches are concerned.

What do you think is the real cause behind this tweet? Is is a Potshot or a assurance to by the Twitter CEO?