Xfinity, HBO GO And MLB.TV Hit The Xbox

Microsoft announced on Tuesday that three major sources of entertainment content — Xfinity, HBO GO, and MLB.TV — have all been made available on the Xbox 360 to Xbox LIVE Gold subscribers, with Kinect integration to boot. In the Xfinity TV app, you will be able to control it with either your voice or by waving your hands around, in the HBO GO app, you can voice search the HBO catalogue for shows, and in the MLB.TV app, you will be able to pause and rewind live games using your voice and arms.

Microsoft also revealed that gamers in the US spend more time using Xbox LIVE entertainment apps than they do playing games through the service, so this is great news for the many folks out there who use their Xboxes for entertainment purposes beyond gaming. The average Xbox 360 Gold user also uses the service for 84 hours each month, since we’re dishing out stats.

However, hold off on calling the time of death for cable, though. You will still need proper cable subscriptions to access these services, however. And, bizarrely, subscribers to either Comcast or Time Warner Cable will not be able to access HBO GO on the Xbox. If I owned one, this would be a huge bummer; I would have loved to use it to watch Boardwalk Empire episodes.

But still, if you do have a Comcast subscription, or an appropriate subscription to enjoy the other two services, then you can now indulge in a far wider variety of content on your Xbox.