Google has announced in a blog post that Google Plus has now opened Hangouts on Air to its users. Hangouts is the most notable feature of Google Plus, the deserted island social network. Hangouts on Air will allow users to broadcast live to an audience while recording to YouTube.
Google Plus users can:
- Broadcast publicly. By checking “Enable Hangouts On Air,” you can broadcast your live hangout—from the Google+ stream, your YouTube channel or your website—to the entire world.
- See how many viewers you’ve got. During your broadcast, you can look inside the hangout to see how many people are watching live.
- Record and re-share. Once you’re off the air, we’ll upload a public recording to your YouTube channel, and to your original Google+ post. This way it’s easy to share and discuss your broadcast after it’s over.
However, it should be noted that Google has limited the functionality to YouTube users whose account has been previously flagged for copyright infringement. The feature is also being rolled out in the following 40 countries: Argentina, Morocco, Australia, Netherlands, Brazil, New Zealand, Canada, Nigeria, Chile, Peru, Colombia, Poland, Czech Republic, Portugal, Egypt, Russian Federation, France, Saudi Arabia, Hong Kong, Singapore, India, South Africa, Indonesia, Spain, Ireland, Sweden, Israel, Switzerland, Italy, Taiwan, Japan, Turkey, Kenya, Ukraine, Republic of Korea, United Arab Emirates, Malaysia, United Kingdom, Mexico, and United States.
Check out the video:
Google has previously rolled out this feature for a select number of broadcasters. Google has earlier launched YouTube Live, a platform to stream live videos on YouTube to a select number of broadcasters, competing against the likes of Ustream and Justin.tv.
Working towards Google TV?
Google’s social network hasn’t been able to attract a number of users as it does not offer anything that other social networks out there have to offer. However, with Google Plus’ recent feature addition, it looks like Google Plus might want to become a video hub for everything video along with YouTube. It should also be noted that Google recently bought Machinima, original video content producer for YouTube. Now combine all this together — Live Stream Content, Original Video Content, Movies on Google Play; and it’s tons of video content for Google TV.