Flipkart Shuts Down Flyte, Blames Piracy

Flyte-Digital-Music-StoreA little more than a year ago, Flipkart launched Flyte with more than a million tracks spread across a wide array of genres. The objective was to revolutionize the Indian market by offering high quality, DRM-free music downloads at an affordable price. The recording industry hoped that the digital music store might entice Indian music lovers to give up piracy. Fifteen months on, it’s clear that Flyte didn’t quite live up to the expectations. Flipkart has announced that it will be shuttering the service on June 17, 2013. Purchased music will continue to remain available for download until August 18, 2013.

“We have realized that the music downloads business in India will not reach scale unless several problem areas such as music piracy and easy micro-payments etc. are solved in great depth”, said Mekin Maheshwari, head of digital media and payments at Flipkart. “Which is why, we feel that at present, it makes sense to take a step back from Flyte MP3s and revisit the digital music market opportunity at a later stage.”

Maheshwari’s statement highlights just how deep rooted the problem of music piracy is in India. With dozens of websites offering the latest music releases for free, and local CD-wallahs selling pirated media with hundreds of songs for less than a dollar, most Indians consider purchasing music legally a folly. Flipkart also made its task harder with a crude delivery system. The online music library lacked even the most basic features, and the download manager was stupid enough to drive anyone up the wall. There were also rumors that Flipkart had failed to renew their licensing agreement with the music labels. Flyte had managed to amass almost 100,000 customers during its short existence. So, it’s also possible that stubborn record labels sealed their fate more than music piraacy. Apple recently stepped into the Indian market with the launch of iTunes in India. It’s unknown how well it is faring in India; however, Apple is unlikely to give up so soon.

Users Can Now Buy Music on Youtube via Flipkart, iTunes

YouTube India viewers can now purchase and download legal digital music content as the video streaming giant has integrated Flipkart along with Apple’s iTunes and Amazon’s MP3 store with the site. Viewers can simply click on the link provided in order to buy the music.

YouTube was selling content owned by EMI and Universal through digital stores like Amazon and iTunes prior to this. The iTunes integration has been there for some time, however, it’s only active with the EMI catalogue.

YouTube Integrates Flipkart

Free pirated music downloads are ever increasing in India and worldwide. Selling digital content in India is not just a difficult task, but a tricky one too. In the recent years, online music streaming services have seen rise in users in India. Sites like Gaana, Saavn, and Dhingana are some of the popular sites that provide free online music streaming. However, none of these offer a download/buy feature.

According to a survey by Google, almost one-third of the YouTube viewers in India access videos on their mobiles and spend over 48 hours a month on the website. Integration of Filipkart’s Flyte with YouTube is yet another route to gain traction for Flipkart.

Interestingly the download links are not just restricted to the official music channel. The links are available on music videos uploaded by any user. For instance, this song from the album The Great Ghazals – Pankaj Udhas by Pankaj Udhas was posted by a random user and is outside the official YouTube channel of Universal.

The story was first reported by Medianama earlier today.

Huawei Ascend G510 And Ascend Y300 Up For Pre-Order In India

Earlier this year, Huawei introduced two new entry-level smartphone, the Ascend G510 and Ascend Y300. Both of these smartphones runs on the Android 4.1 (Jelly Bean) Operating System. Flipkart, a popular online retailer have already started taking the pre-orders of these handsets in India.

Huawei Ascend G510

huawei_ascend_g510

Huawei Ascend G510 features a 4.5 inch display, sporting a resolution of 480 x 854 pixels, 1.2 GHz dual-core processor, 5 megapixel rear-facing camera with auto-focus and LED flash, HD (720p) video recording, VGA front-facing camera, Wi-Fi 801.11 b/g/n, 3G Connectivity, Bluetooth, 512 MB RAM, 4 GB internal memory, Micro SD card slot, 32 GB expandable memory, A-GPS, MicroUSB 2.0, Google Play Store, up to 340 hours of stand-by time, up to 6 hours of talk-time and a 1700 mAh battery.

Huawei Ascend Y300

huawei_ascend_y300

Huawei Ascend Y300 comes with a 4 inch WVGA display, sporting a resolution of 480 x 800 pixels, 1 GHz Qualcomm MSM8225 Snapdragon processor, 5 megapixel camera with auto-focus and LED flash, VGA front-facing camera, Bluetooth, 512 MB RAM, 4 GB internal memory, Micro SD card slot, 32 GB expandable memory, A-GPS, MicroUSB 2.0, Wi-Fi 801.11 b/g/n, 3G Connectivity, up to 320 hours of stand-by time, up to 5 hours of talk-time and a 1730 mAh battery.

Huawei Ascend G510 comes with a price tag of Rs.10,990 (approx. $200). On the other hand, Huawei Ascend Y300 will be available for just Rs.7,980 (approx. $150). These smartphones will go on sale from the first week of April. You can pre-order these devices from the links posted below.

[ Pre-order Huawei Ascend G510 from Flipkart ]

[ Pre-order Huawei Ascend Y300 from Flipkart ]

Nokia Lumia 520 Up For Pre-Order In India

Last month, Nokia unveiled the entry-level Lumia 520 and mid-range Lumia 720 smartphones at the Mobile World Congress (MWC) 2013 in Barcelona. These devices are powered by the Windows Phone 8 Operating System. Nokia India’s official store as well as Flipkart has already started accepting the pre-orders of the Lumia 520. It is touted to be the cheapest Windows Phone 8 smartphone.

nokia_lumia_520

Nokia Lumia 520 features a 4 inch WVGA display, sporting a resolution of 800 x 480 pixels, 1 Ghz Qualcomm MSM8227 dual-core processor, Windows Phone 8 OS, 5 megapixel rear camera with autofocus and LED flash, HD (720p) video recording and playback, 512 MB RAM, 8 GB internal memory, MicroSD card slot, 64 GB expandable memory and much more.

Other features include a 3.5mm headset jack, A-GPS, Wi-Fi 802.11 b/g/n, 3G Connectivity, Office 365, Xbox Live, IE9 with HTML 5 support, 7 GB Microsoft SkyDrive cloud storage, USB 2.0, Bluetooth 3.0 + EDR, Nokia Drive, Nokia Maps, Bing Maps, up to 61 hours of music playback in offline mode, up to 10 hours of talk-time, up to 360 hours of stand-by time and a 1430 mAh battery.

The Nokia Lumia 520 comes with a price-tag of just Rs.10,499 (approx. $190) in India. This handset is expected to go on sale from the second week of April. If you want to experience the Windows Phone 8 OS without burning a hole in your pocket, then you should definitely go ahead and get the Lumia 520. You can pre-order this device from Nokia India’s online store as well as from Flipkart.

LG Optimus L9 Up For Pre-Order In India For Rs.19,990

LG Optimus L3, L5 and L7 were the first three L-series smartphones. Back in August, LG introduced yet another mid-range smartphone in the L-series family, the LG Optimus L9. This handset runs on the out-dated Android 4.0 (Ice Cream Sandwich) Operating System and it comes with some decent specs such as a 4.7 inch display, 1 GHz dual-core processor, 4 GB internal memory and so on.

LG Optimus L7 comes with the QMemo app, which allows the users to capture, save and share their ideas with others using their fingertip or handwriting. Folks living in India will be able to get their hands-on this device in the next few days. Flipkart, the popular online retailer has also started taking the pre-orders of this device. Check out the complete specs below.

lg optimus l9

LG Optimus L9 features a 4.7 inch IPS display, sporting a resolution of 540 x 960 pixels, 1 GHz dual-core processor, Android 4.0.4 (Ice Cream Sandwich) OS, 5 megapixel rear camera, full HD (1080p) video recording and playback, VGA front-facing camera for video calls, Wi-Fi 801.11 b/g/n, 3G Connectivity and more.

Other features include a 3.5 mm headset jack, 1 GB RAM, 4 GB expandable memory, MicroSD card slot, 32 GB expandable memory, DLNA, Bluetooth 3.0, A-GPS, QMemo, QTranslator, Google Play Store and a 2150 mAh battery. This handset measures 131.9 x 68.2 x 9.1 mm and weighs 125 grams.

LG Optimus L9 comes with a price-tag of Rs.19,990 in India. LG might roll out the android 4.1 (Jelly Bean) update for this device in the coming months, but we are not sure why would anyone want to spend 20k on a smartphone with a year-old OS. LG fanboys can head over to this page and pre-order this device.

Sony Xperia Neo L Up For Pre-Order In India For Rs.18,499

Earlier this year, Sony unveiled the Xperia S, Xperia P, Xperia U and Xperia Arc S smartphones in the NXT series. However, these smartphones are shipped with the old Android 2.3 (Gingerbread) Operating System. The Sony Xperia Neo L is the company’s first smartphone which runs on the Android 4.0 (Ice Cream Sandwich) Operating System. This mid-range device comes with 4 inch display, 1GHz processor, 5 megapixel camera and so on.

The specs of this device is quite similar to the prviously launched Neo V. The only difference is a large display and 4 hardware buttons on the bottom of the device. Flipkart, a popular online retailer is currently taking the pre-order of the Xperia Neo L. This handset is scheduled to release by the end of this month.

Sony Xperia Neo L features a 4 inch touchscreen display, sporting a resolution of 480 x 854 pixels, 1 GHz Qualcomm MSM8255 Snapdragon processor, Android 4.0 (Ice Cream Sandwich) Operating System, Xperia Timescape, 5 megapixel auto-focus camera with Flash, 16x digital zoom, Face detection and Geotagging, HD (720p) video recording and playback, VGA front-facing camera for video calls, DLNA Certified, Wi-Fi 802.11 b/g/n, 3G Connectivity and so on.

Other features include a 3.5 mm audio jack, FM radio with RDS, 3D surround sound, Stereo Bluetooth with A2DP, Native USB tethering, PlayNow service, Google Play, GPS with A-GPS, Micro USB support, 1 GB internal memory, microSD card slot, 32 GB expandable memory, 512 MB RAM, Wi-Fi Hotspot functionality, up to 8 hrs of talk-time, up to 410 hrs of stand-by time and a 1320 mAh battery.

Sony Xperia Neo L comes with a price tag of Rs.18,499. Flipkart is selling the device in both white and black variant. Xperia Neo L will compete with other mid-range Android smartphones such as Optimus L7, Xperia Go and HTC One V in the Indian market. To get this handset, head over to this page at Flipkart.

Sony Xperia Go Up For Pre-Order In India For Rs.18,999

Do you still remember the Sony Xperia Go smartphone? Yes, we are talking about the same mid-range Android device which was announced in May along with the Sony Xperia Acro S. This handset is currently available only in the UK. Now, the folks living in India can finally get their hands on this device starting next week. Flipkart, the popular online retailer is currently taking pre-orders for this amazing smartphone.

Sony Xperia Go is a water resistant, scratch resistant and dust proof smartphone. Sadly, the much-needed front-facing camera is missing from this device. This handset runs on the out-dated Android 2.3 (Gingerbread) Operating System. The much-awaited Android 4.0 (Ice Cream Sandwich) OS is expected to arrive during the third quarter of 2012. Find out the compete specs of this handset after the break.

Sony Xperia Go features a 3.5 inch Reality Display with Mobile Bravia Engine, sporting a resolution of 480 x 320 pixels, scratch-resistant mineral glass, 1 Ghz dual-core processor, Google Android 2.3 (Gingerbread) OS, Wi-Fi 802.11 b/g/n, 3G connectivity, 5 megapixel auto-focus camera with 16x digital zoom and LED Flash, HD (720p) video recording and playback, Google Play Store and much more.

It also comes with a 3.5 mm audio jack, FM radio with RDS, 512 MB RAM, 8 GB internal memory, MicroSD card slot, 32 GB expandable memory, GPS with A-GPS, Bluetooth technology, DLNA Certified, Micro USB, USB 2.0, Wi-Fi Hotspot functionality, up to 45 hrs music playback time, up to 6 hrs video playback time, up to 6 hrs 30 min of talk-time, up to 520 hrs of stand-by time and a 1305 mAh battery.

Sony Xperia Go comes with a price-tag of Rs.18,999 (approx. $350) in India. This handset is currently available only in black and white colors. The yellow Xperia Go is expected to arrive soon after the launch. To pre-order this device, head over to this page at Flipkart.

HTC Desire V Goes On Sale In India For Rs.21,999

Earlier this month, HTC announced two new mid-range smartphones, the HTC Desire V and Desire VC. These handsets runs on the Android 4.0 (Ice Cream Sandwich) Operating System. The HTC Desire V is the company’s first smartphone with dual-SIM capabilities. HTC has not yet released this smartphone in any of the major markets, but we have good news for the folks living in India. Flipkart, the popular online retailer has already started selling this handset, even before the company has officially launched it in India.

HTC Desire V features a 4 inch HVGA display, sporting a resolution of 480 x 800 pixels, 1 GHz Cortex-A5 Qualcomm Snapdragon processor, Android 4.0 (Ice Cream Sandwich) Operating System, HTC Sense 4.0 UI, 5 megapixel rear camera with auto-focus and LED flash, Wi-Fi 802.11 b/g/n, 3G Connectivity and much more.

Other features include a 3.5 mm headset jack, Beats Audio, 512 MB RAM, 4 GB internal storage, MicroSD card slot, 32 GB expandable memory, Stereo FM radio with RDS, 25 GB free cloud space from Dropbox for 2 years, Wi-Fi hotspot capabilities, A-GPS, Bluetooth 3.0 with A2DP, USB 2.0 and a 1650 mAh battery.

Sadly, this handset does not come with a front-facing camera for video calls. The HTC Desire V is currently available in polar white and stealth black colors. Flipkart is currently selling this device with a price tag of Rs.21,999 (approx. $390). You will also get an 8 GB Sandisk memory card for free with the purchase of this device.

We know that the price is too high and the device does not offer any extraordinary features. We would recommend you to wait for the official launch, since the device will be available at a lesser price at your local retail store. Alternately, you can buy the BlackBerry Torch 9860, Motorola Atrix 2 or Intel powered XOLO X900 which are available in the same price range. You can even get the powerful Samsung Galaxy S II or Nokia Lumia 800, if you are willing to spend a few thousand more. To get this handset, head over to this page at Flipkart.

Sony Xperia Sola Up For Pre-Order In India For Rs.19,999

Back in March, Sony Mobile Communications announced the amazing Sony Xperia Sola smartphone. It is the company’s first device to feature the unique “Floating Touch” technology. This handset will ship with the Android 2.3 (Gingerbread) Operating System. However, the Android 4.0 (Ice Cream Sandwich) update will be rolled out soon after the launch. Sony Xperia Sola is NFC enabled and it comes with two NFC Xperia SmartTags.

Sony’s floating touch allows the users to navigate the web by hovering their finger above the screen, without actually touching the screen. Once the link is found, it can be highlighted and a simple tap will load the page. Flipkart, a popular online retailer in India has already started taking the pre-orders of this unique smartphone. Check out the pre-order price and complete specs after the break.

sony xperia sola

Sony Xperia Sola features a 3.7 inch Reality display, sporting a resolution of 854 x 480 pixels, 1 GHz STE U8500 dual-core processor, Android 2.3 (Gingerbread) Operating System (upgradable to Android 4.0 Ice Cream Sandwich OS), Floating Touch, Xperia Timescape, 5 megapixel auto-focus camera with Flash, 16x digital zoom, Face detection and Geotagging, HD (720p) video recording, 8 GB internal memory, microSD card slot, 32 GB expandable memory, Wi-Fi Hotspot functionality and much more.

It also comes with a 3.5 mm audio jack, FM radio with RDS, 3D surround sound, GPS with A-GPS, Wisepilot turn-by-turn navigation, Stereo Bluetooth with A2DP, Facebook inside Xperia, DLNA Certified, Native USB tethering, NFC (Near Field communication), Wi-Fi 802.11 b/g/n, 3G Connectivity, PlayNow service, Google Play, NeoReader barcode scanner, Micro USB support, up to 40 hrs of music playback time, up to 6 hrs of video playback time, up to 6 hrs of talk-time, up to 470 hrs of stand-by time and a 1320 mAh battery.

Sony Xperia Sola is currently available for pre-order for Rs.19,999. This handset will be available in Black and Red colors. To get this handset, head over to this page at Flipkart.

Sony Xperia U Goes On Sale In India For Rs.16,990

Sony Xperia U is the company’s budget-friendly smartphone featuring a 3.5 inch Reality display as well as a 1 Ghz dual-core processor. This handset was announced and showcased along with the Sony Xperia S and Sony Xperia P at the Mobile World Congress (MWC) 2012 in Barcelona. The Sony Xperia U is the third smartphone in the new Sony Xperia NXT series.

This handset is already up for pre-order at Flipkart and Letsbuy from last week. If you can’t wait to get your hands on this device, then we have good news for you. Mahesh Telecom, a popular retailer in Mumbai has already started selling this affordable dual-core smartphone in India. Sony Xperia U is also the first dual-core smartphone in the sub-20k price range.

sony xperia u

Sony Xperia U features a 3.5 inch Reality display, sporting a resolution of 854 x 480 pixels, 1 Ghz dual-core processor, Google Android 2.3 (Gingerbread) OS (upgradable to Android 4.0 Ice Cream Sandwich), 5 megapixel camera with auto-focus and LED flash, 3G Connectivity, Wi-Fi 802.11 b/g/n and so on.

It also comes with a 3.5 mm headset jack, FM radio with RDS, GPS with aGPS, Google Play Store, Bluetooth technology, DLNA Certified, HDMI support, Micro USB, NFC (Near Field Communication), USB 2.0, microSD card slot, 32 GB expandable memory, up to 260 hrs of stand-by time, up to 6 hrs 39 mins of talk-time and a 1320 mAh battery.

Sony Xperia U will be shipped with the old Android 2.3 (Gingerbread) Operating System. However, Sony will roll out the Android 4.0 (Ice Cream Sandwich) update by the end of Q2 of 2012. You can easily get this handset from Mahesh Telecom for Rs.16,990. On the other hand, you can pre-order the Sony Xperia U from Flipkart or LetsBuy for Rs.17,399.