My interview with Ben Rudolph who architected the #smokedbywindowsphone campaign at CES 2012 in Las Vegas.

This year, I decided to attend CES for the first time. Here are five things I learned from my first CES experience.

The Sigma APO Macro 180mm F2.8 EX DG OS HSM is the world’s first 180mm macro lens that offers a magnification ratio of 1:1 and a large maximum aperture of F2.8. The lens is a successor to the older 180mm F3.5 EX DG macro. The new lens features Sigma’s proprietary Optical Stabilizer (OS) technology and the wide aperture features faster shutter speeds in low light and a narrow depth of field.

I got to spend some time with the Lenovo IdeaPad YOGA, a 4-way convertible Ultrabook. I like it a lot, and cannot wait for it to be released.

Microsoft’s Ben Rudolph runs yet another awesome campaign to show non-Windows Phone users how they phone is slower than Windows Phone. Puts $100 on it!

SpareOne is a dumbphone that promises a shelf life of 15 years without requiring battery replacement or recharge. Whatever be the situation, SpareOne will always be functional when you need it the most.

Velocity has unveiled the Micro Cruz T507 and T510 Android 4.0 ICS tablets at CES 2012. They will be priced below $150 and $200 respectively.

Polaroid SC1630 is an Android smartphone with a 16 MP camera having 3x optical zoom and 5x digital zoom.

As more and more developers sign up to use the OnStar API, they will create apps that are more useful. With time, OnStar could be the Android of the “in-car computing” world.

Dell XPS 13 is a super thin ultraportable laptop with solid specs at an affordable price.

Sony is showcasing two new concept tablets at this year’s CES. The Hybrid blurs the lines between a tablet and a laptop, while the Slate introduces a fresh look in a market crowded with iPad lookalikes.

Sony unveiled two new handsets meant for the Japanese market, the Xperia NX and Xperia acro HD. Both the handsets are similar to the Xperia Ion and Xperia S.

Intel and Lenovo have unveiled the Lenovo K800, the first Intel powered Android smartphone at CES 2012.

T-Mobile recently announced the new Samsung Galaxy S Blaze 4G smartphone at the CES 2012 in Las Vegas. The Galaxy S Blaze 4G will be T-Mobile’s third smartphone to take advantage of 42Mbps HSPA+ technology.

HP Envy 14 Spectre ultrabook merges stunning looks with attractive new features like NFC and Beats audio.