Tag Archives: BBM Messenger

Reliance Launches The Unlimited BBM Plan For Just Rs.129

BlackBerry smartphones are not only used by professionals, but they are also used by students in India. Most of them does not need the BlackBerry Enterprise services, hence paying Rs.500 – Rs.1,000 only for the use of BlackBerry Messenger (BBM) was not the perfect solution. To solve this problem, Airtel, Vodafone, Idea and Tata Docomo launched the “Unlimited BBM” plan for Rs.129. As the name suggest, the Unlimited BBM plan allows the BlackBerry users to use unlimited BBM service.

Reliance Communications (RCom) has announced a similar “Only BBM” plan for its subscribers in India. The new Only BBM plan is available for both prepaid and postpaid subscribers. This plan allows Reliance subscribers to use unlimited BBM service on their BlackBerry smartphones for 30 days. Apart from the unlimited BBM usage, Reliance also offers 600 local and national SMS per month for prepaid subscribers and 500 local and national SMS per month for postpaid subscribers.

To activate the Only BBM plan, prepaid subscribers will need to send a text to 53739 with the keyword ‘ACT BBMPRS129′. On the other hand, postpaid subscribers will need to call *389 from their Reliance phone or 1800 3000 8989 from any other phone. The unlimited BBM plan offered by Reliance is much better than the plans offered by other operators, since you will not only get unlimited BBM usage but also free local and national SMS.

Idea Announces The Unlimited BBM Plan For Just Rs.99

Earlier this year, Vodafone and Airtel launched the “Only BBM Plan” for its pre-paid and postpaid subscribers at an affordable price of Rs.129. As the name suggest, the only BBM Plan allows the BlackBerry users to use unlimited BBM service without burning a hole in their pocket. BlackBerry smartphones are not only used by professionals, but they are also used by students in India. Most of them does not need the BlackBerry Enterprise services, hence paying around Rs.600 only for the use of BlackBerry Messenger (BBM) was not the perfect solution.

Last year, Tata Indicom also launched the BlackBerry messaging services(MailLite) and BlackBerry Internet Service starting at Rs.99 and Rs.199 respectively. After Airtel, Vodafone and Tata Indicom, the next operator to join the bandwagon is Idea Cellular. The company recently launched the new “Only BBM 99″ plan. This service allows the Idea subscribers to use unlimited BBM service on their BlackBerry smartphones.

BlackBerry Bold Touch

Currently, the Only BBM 99 plan is available only for the postpaid subscribers in Gujarat circle. However, we are sure that the operator will roll out the Only BBM 99 plan for its post-paid as well as prepaid subscribers in all its telecom circle. The unlimited BBM plans offered by Airtel and Vodafone costs Rs.129, while the Idea’s unlimited plan is available for just Rs.99. We also hope that other subscribers will soon offer the unlimited BBM plan at an affordable price.

Airtel offers 300 local + national SMS in its Only BBM Plan, but the Idea subscribers won’t get any text messages under this plan. This plan is valid for just 30 days. To activate this plan, post-paid Idea subscribers in Gujarat circle can SMS ACTBBM99 to 12345. If you have any queries, feel free to ask us in the comments section below.

RIM Under Fire From BBM Canada

It would seem that RIM hasn’t had it bad enough this year. From poor tablet sales, to service outages, and now a swarm of lawsuits, RIM is taking a beating.

BBM Canada, a company also based out of Canada, is claiming trademark infringement for the use of “BBM” in RIM’s BlackBerry Messenger campaigns. Back in October,  RIM revealed BBX as the name for their new QNX-based platform, shortly thereafter, a US court decision forced them to rename to “BlackBerry 10″ due to trademark infringement filed by a company that develops software, aptly named “BBX”. Fast forward a few months, and RIM is in an extremely similar situation. The BlackBerry team has been heavily marketing and branding themselves with the “BBM” moniker for the past few years, it’s quite obvious that the recent swarm of lawsuits over IP and trademarks has awoken many companies to the money that can be made.

The issue has become quite a public one, numerous statements have been made by both RIM and BBM Canada with regards to their concerns. The President and CEO of BBM Canada, Jim MacLeod, said We want our name back… I find it kind of amazing that this wouldn’t have been thought about before they decided to use the name. The same thing goes for BBX..

The two companies will be in court early January 2012 to plead their cases, RIM has provided a press release which indicates they very much plan to fight for their right to use the acronym.

RIM Media Statement BBM Trademark Litigation: December 23, 2011

Since its launch in July 2005, BlackBerry Messenger has become a tremendously popular social networking service. In 2010, RIM started to formally adopt the BBM acronym, which had, at that point, already been organically coined and widely used by BlackBerry Messenger customers as a natural abbreviation of the BlackBerry Messenger name. The services associated with RIM’s BBM offering clearly do not overlap with BBM Canada’s services and the two marks are therefore eligible to co-exist under Canadian trademark law. The two companies are in different industries and have never been competitors in any area.

We believe that BBM Canada is attempting to obtain trademark protection for the BBM acronym that is well beyond the narrow range of the services it provides and well beyond the scope of rights afforded by Canadian trademark law. RIM has therefore asked the Court to dismiss the application and award costs to RIM. Further, for clarity, RIM’s application to register BBM as a trademark with the Canadian Intellectual Property Office (CIPO) is pending and we are confident that a registration will eventually issue. The inference by BBM Canada that CIPO has refused RIM’s BBM trademark application is quite frankly very misleading.

With low profits in Q2 2011, RIM is going to have rely on throwing weight around, instead of money, to resolve the trademark infringement case. With all the lawsuits happening in the mobile sphere, it’s really not surprising that innovation has taken a back seat. They’ve found a way to make money, without actually shipping any products. Maybe RIM should hire a few interns whose sole job is to Google new product names, to ensure there won’t be any conflicts.