Last month, Twitter managed to create an uproar over an update to it’s iPhone app because of an advertising bar, which was quickly termed as #Dickbar. The problem users faced was that it overlapped tweets and mentions and was annoying users.
Twitter quickly rolled out a new update which basically made the #Dickbar less annoying, however, people were still not happy with it. Today, Twitter has rolled out a new update which basically removes the #Dickbar completely from the iPhone app.
Rather than continue to make changes to the QuickBar as it exists, we removed the bar from the update appearing in the App Store today. We believe there are still significant benefits to increasing awareness of what’s happening outside the home timeline. Evidence of the incredibly high usage metrics for the QuickBar support this. For now, we’re going back to the drawing board to explore the best possible experience for in-app notification and discovery.
Twitter basically removed the #Dickbar temporarily and will continue working on something new which might be release in a future version. However, for now the annoyance is gone. Go ahead and update your Twitter iPhone app to get rid of the #Dickbar.