Review: The Willy And FrameShift Stands By Insanely Great Products
By on November 27th, 2012

If you’re in the market for a stand for either your iPhone or iPad, you may or may not have heard of Insanely Great Products. Insanely Great is a smaller iOS accessory maker who specializes in handcrafted stands for both the iPhone, iPod Touch and iPad. Its whole line of stands are made from extremely high quality materials, like aluminium and sturdy acrylics. Because of this, most of the stands manufactured by Insanely Great Products feature a very industrial look, something which I’m a huge fan of.

Insanely Great Products was nice enough to let me test out a couple of their stands: the Willy and the Frameshift. The Willy Stand is made for the iPhone, but can be used with pretty much any smartphone. The FramesShift is an iPad stand which works with most tablets and eReaders on the market. Below, I’ve written up an individual review for each product, giving you my opinion on whether or not I think you should purchase either of the stands for yourself.

FrameShift For iPad

The FrameShift is a pretty awesome stand for the iPad, though it’s compatible with most tablet devices. It’s constructed completely out of anodized aircraft aluminium, and is available in three colors: red, blue and black. All three of these colors look absolutely stunning, though I prefer blue. Since the FrameShift is made out of aluminium, you don’t have to worry about the stand breaking, denting or cracking. Also, all of the nuts, bolts and washers used to construct the FrameShift are standard, so if anything gets broken, you can easily replace the part yourself.

One nice thing about the FrameShift is how versatile it is. The stand’s arm can be configured in multiple angles, allowing for easier viewing of movies and typing. Because of this, the FramesShift can also fold flat, which is helpful when traveling. Also, the interior of the FrameShift is padded with rubber, ensuring that your iPad won’t come in contact with the Frameshift’s metal construction.

All in all, I’d be happy to recommend the FrameShift as an iPad stand, though the price is a bit steep at $99 USD. For the price, however, you’re getting an extremely durable stand for your iPad which should be able to withstand most any situation, whether you’re storing it in your messenger bag or watching movies on the airplane. The fact that the FrameShift can be used to position your iPad at pretty much any angle really seals the deal for me.

Willy For iPhone

Willy For iPhone

If you’re looking for a cheap and functional iPhone stand, the Willy is your match. The Willy is made out of a sturdy acrylic material and features a non-skid bottom, so you don’t have to worry about using the Willy on your nightstand or desk.

Your iPhone is held into the Willy using one of two suction cups. The secondary suction cup can be used to mount the Willy to your car’s dashboard, your whiteboard or even the bathroom mirror. One of my favorite uses for the Willy is for positioning my iPhone comfortably between my ear and shoulder when on long calls. When used on a table, the Willy is positioned at a perfect angle for hands-free movie viewing and FaceTime calling.

If you’d like to purchase the Willy for yourself, expect to drop $20 on Insanely Great Products’ website. With such a low price-tag for such a functional product, I have no trouble recommending the Willy to any smartphone user.

Disclosure: Insanely Great Products provided both the FrameShift and Willy for review purposes. All opinions are my own.

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Author: Andrew Kunesh Google Profile for Andrew Kunesh
Andrew is a geek, Apple enthusiast, blogger and coffee lover from Chicago. Follow Andrew on Twitter for constant updates: @andrewkunesh

Andrew Kunesh has written and can be contacted at andrew@techie-buzz.com.

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