The leaders of the United States of America are probably quite a confused lot. First one legislative body drafts up bill after bill that curtails privacy and free speech on the Internet, while the White House issues corporate ‘guidelines’ that increase consumer’s rights to privacy as well as asking the companies to provide opt-out clauses for data collection and analysis.
The Consumer Data Privacy in a Networked World document provides clear cut definitions of why privacy is important as a democratic national right.
The White House document basically lays down a good principles path that companies must follow to ensure customer satisfaction and rights are taken care of. Directly from the document:-
The Consumer Privacy Bill of Rights applies comprehensive, globally recognized Fair Information
Practice Principles (FIPPs) to the interactive and highly interconnected environment in which
we live and work today. Specifically, it provides for:
− Individual Control: Consumers have a right to exercise control over what personal data
companies collect from them and how they use it.
− Transparency: Consumers have a right to easily understandable and accessible information
about privacy and security practices.
− Respect for Context: Consumers have a right to expect that companies will collect, use, and
disclose personal data in ways that are consistent with the context in which consumers
provide the data.
− Security: Consumers have a right to secure and responsible handling of personal data.
− Access and Accuracy: Consumers have a right to access and correct personal data in usable
formats, in a manner that is appropriate to the sensitivity of the data and the risk of adverse
consequences to consumers if the data is inaccurate.
− Focused Collection: Consumers have a right to reasonable limits on the personal data that
companies collect and retain.
− Accountability: Consumers have a right to have personal data handled by companies with
appropriate measures in place to assure they adhere to the Consumer Privacy Bill of Rights.
Personally, it is finally good to see some progress in the line of cyber laws and rights. That too from the country that proposed SOPA and PIPA. What do you guys think?