WorldPasswordDay helps consumers protect personal information online

As part of World Password Day earlier this week, McAfee and its partners started an effort to help educate consumers worldwide on the importance of password safety in the wake of the multiple global security breaches.


Consumers are encouraged to take the World Password Day pledge to change or strengthen their passwords by using the newly launched destination – – powered by Intel Security. The website provides simple steps to proactively strengthen passwords.

“Our goal this World Password Day is to educate consumers on ways they can proactively protect their identities, and other personal information and assets, through a series of simple steps.”

– Michelle Dennedy, Chief Privacy Officer at McAfee, part of Intel Security

The site notes that ninety percent of all passwords are vulnerable to being hacked. The site includes features such as, a password blaster web video game, password strength meter, McAfee’s Heartbleed bug checker tool, animated educational slideshow, tips and tricks for upgrading passwords, and the Official World Password Day pledge.

Last year, more than 170 organizations supported World Password Day by sharing password safety messages. Over 1 million passwords were assessed and 32,000 people took the pledge to strengthen their passwords.

Simple Tips for Password Protection

  • Choose length vs. complexity (use 14+ characters)
  • Use a password manager
  • Change passwords regularly
  • Use different passwords for bank, email and other sites
  • Use case-sensitive alphanumerics
  • Don’t use any dates or facts that can be found online
  • Don’t text, email or casually share your passwords
  • Don’t use simple passwords (123456, password, qwerty, etc.)
  • Don’t use one word passwords

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