Samsung just announced its fourth BADA powered smartphone, Samsung Wave 723. This handset comes with a leather cover on the front. The price of this device is expected to be lower than Wave, but higher than Wave 2 and Wave 2 Pro. It has a 3.2 inch TFT-LCD display, 5 megapixel camera, Wi-Fi, Bluetooth and much more.
The Wave 723 reflects our relentless pursuit of the best in mobile technologies by optimizing the application and social media experience. In new and innovative ways, the Wave 723 delivers on Samsung’s goal to give a rich, connected smart phone experience to everyone,said JK Shin, President and Head of the Mobile Communications Business, Samsung Electronics.
Samsung Wave 723 comes with a 3.2 inch TFT-LCD display, BADA Operating System, Wi-fi connectivity, microSD card slot, 32 GB expandable memory, 3.5mm audio jack, Bluetooth 3.0, 5 megapixel camera with LED flash, Samsung Apps support, Social Hub, dedicated camera button, flip leather cover and so on. Wave 723 is developed based on the bada SDK 1.1 and it has the Auto-UI scaling feature.
The Social Hub SNS integration with Facebook, Twitter and MySpace will helps you stay organized while staying connected with friends and family on the go. The Wave 723 will be available starting in September 2010 in Germany and will be gradually rolled out to other European markets including Southeast Asia, the Middle East Asia, and Africa. The price of this handset is not available yet.