RIM Bringing Blackberry Messenger To iOS And Android
By on March 3rd, 2011

The Boy Genius Report is currently reporting that RIM is poised to port Blackberry Messenger over to iOS and Android devices. RIM has held Blackberry Messenger (BBM) in high regards as a tool to instantly and securely chat with friends and co-workers through Blackberry devices, exclusively. A huge push in marketing BBM to consumers went off in 2010 and it would seem RIM is now taking it to the next level. Many users love Blackberry Messenger due to the fact that it’s carrier-independent, has read/replied/delivered status and is completely free of charge once there is an internet connection, RIM is hoping to build out this BBM user-base by offering the service on Apple’s iOS devices as well as certain Android handsets.

Offering a minimally functioning client may persuade users to jump ship to Blackberry devices in order to get full featured capabilities. Users of third party devices would either be charged a one-time fee for the application or a re-occurring fee to use the service. This would seemingly allow RIM to dominate “mobile IM” market by allowing cross platform communications built atop their industry leading infrastructure. For this to be successful, RIM needs to bring the same experience that many Blackberry Messenger users rave about, but entice users to want more and to purchase a Blackberry device in order to really experience the capabilities of the service.

There is no word on when this will be available nor what terms it will be available with, as this is a rumor — but with the state that RIM is currently in, it’s very plausible.

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Author: Simon LR

Simon LR has written and can be contacted at simon@techie-buzz.com.
 
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