Mobile World Congress (MWC) is the world’s largest exhibition for the mobile industry. It is an annual extravaganza in which thousands of companies exhibit solutions that will define the future of the mobile industry. Although, Microsoft’s keynote is arguably the most highly anticipated event (courtesy Windows Mobile 7), there will be plenty of other exciting events and conferences in MWC 2010. Here is a quick look at the highlights ^[1] of MWC 2010. Plan in advance, if you don’t wish to miss any of the good stuff.

Monday

09:00 MotoDev Breakfast at Motodev in AppPlanet Hall 7
11:30 MotoDev Android Developer Panel Hall 7
11:30 MotoDev Maximise your Android Market Opportunity App Planet Hall 7
14:00 Mobile premier awards Palau De La Música 4 08003 Barcelona, Spain 932 957 200
15:00 – Microsoft Keynote (Possible Windows Mobile 7 announcement)

Tuesday

08:30 Opportunities with on-device payments and preloaded content Tanla MWC Seminar
08:00 UKTI Challenges in Japan Location Sala D
11:30 UKTI Turkish / UK Partnering Event UKTI stand?
17:00 Scottish Development International Whisky Reception Stand, 1E66
18:00 GoMo Incognito BAR, calle Fusina 6, 08003 Barcelona, Spain
18:00 Androiders Dinner at MWC

Wednesday

08:30 – UKTI UK / US Panel discussion UKTI?
09:00 – Android dev lab (Games Dev) Hall7 App world, MWC
12:30 – Sony Ericsson talk App world Hall 7
14:00 – Tech crunch Mobile 2010

Thursday

08:00 – GetJar Demo App Planet Auditorium, Hall 7, FIRA, Barcelona, Spain
9ish – WIP Jam App Planet Auditorium, Hall 7, FIRA, Barcelona, Spain