Just a day after we learnt that Google Now is making its way to the Chrome browser and OS, Engadget is reporting that Google is also working on porting its Siri challenger to the iOS. Apparently, a short promo video featuring Google Now for iOS appeared yesterday on YouTube. The clip was quickly pulled down, but not before several enterprising viewers managed to save a copy. Here’s one of the many such copies currently available on YouTube.
While we can not vouch for the veracity of the video, it does look pretty convincing. Even the voice actor seems to be the same as the original Google Now announcement video. Due to restrictions imposed by Apple, Google will not be able to integrate its personal assistant into the system in a manner Siri is on the iOS. Instead, Google Now will live inside the Google Search app, which already features voice recognition. A quick swipe up from the main screen will bring up the Google Now interface.
The big question is how many iOS users, who already have the charming and cute Siri, will find a need for Google Now. Google’s personal assistant app does have its own set of advantages including the ability to offer neat nuggets of information pre-emptively through several pre-defined cards. It might also be compatible with a wider range of iOS devices than Siri, which only supports iOS 5 and later. However, Google will not be able to offer the deep system level integration that Siri features. That being said, there is clearly a segment of iPhone users that want Google Now, as evident from the popularity of the NowNow mod for jailbroken iPhones.