comScore: Android, Apple Continue to Rule U.S. Smartphone Market in July
By on September 4th, 2012

It’s that time of the year when comScore releases its report on the U.S. mobile phone market. It has revealed numbers for the quarter ending July 2012, and the numbers aren’t really surprising.

Apple was the only OEM which gained in terms of mobile phone market share last quarter. It managed to increase its market share by 1.9% to 16.3%, while both Samsung and LG lost less than 1% each, ending up with 25.6% and 18.4% of the market respectively. Motorola shed some market share to end up with 11.2% of the market, while HTC, surprisingly, gained 0.4% share to end up with 6.4%. The overall mobile phone market expanded to around 234 million.

Smartphone users increased to more than 114 million in the U.S., and the market was dominated by Google’s Android and Apple’s iPhone. Google increased its share of the smartphone market by 1.4% to 52.2%, while Apple increased its share by 2% to 33.4%.

RIM, Microsoft and Symbian all lost market share. While I wouldn’t bet on the same for RIM and Symbian, Microsoft could reverse the trend in the next quarter with the holiday season coming up, and Windows Phone 8 coming next month.

With the iPhone 5 launching in the next week, expect Apple’s share of the market to shoot up again when comScore reports the numbers in November.

via comScore

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Author: Pathik Google Profile for Pathik
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Pathik has written and can be contacted at pathik@techie-buzz.com.

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