Earlier today, during the immensely hyped Microsoft event that had the blogosphere speculating since Thursday, the company revealed something big: They’re making their own tablets, dubbed the Surface. And now, the full video of this pivotal keynote has been released on the Microsoft News Center website (and YouTube, thanks to The Verge.)
Microsoft CEO Steve Ballmer and Windows Chief Steven Sinofsky both took the stage to debut the device, along with Michael Angiulo, the Corporate VP of Windows Planning, Hardware, and PC Ecosystem, and Panos Panay, who lead the team that created the device. One quote that truly captures how major this is coming from Microsoft is this, from Ballmer:
“It was always clear that what our software could do would require us to push hardware, sometimes where our partners hadn’t envisioned.”
While Microsoft has certainly made its own hardware before — the Xbox and Zune — it has never done so in a manner that encroached in the space of its valued PC OEM partners, who manufacture the very devices that run Windows.
Head on over to YouTube to watch the roughly 48 minute long keynote.