Microsoft Trademarks Windows 8 Feature ‘Charm’

A few days ago, Microsoft unveiled Windows 8. A user interface with new elements and jargon has been introduced. In what seems to be the first Windows 8 trademark, I spotted a filing for Charm.

In Windows 8, the traditional start menu is no more. On a tablet device, swiping from the right side of the screen brings up what is called as Charms. This  is an implementation of the start bar. On a non-touch regular PC, Charms can be accessed by dragging the mouse to the bottom-left corner of the screen (where the start button used to be all along). Here are screenshots of what Charms look like:

Touch enabled (tablet) devices:

(Image courtesy LaptopMag)

Regular (non-touch) PC:

The sidebar has five options and selecting any one of them shows what is similar to the start menu. It is a bit like Apple top bar—application specific options with some system controls like Network, Volume, Brightness, Power, Language and Notifications. The five options are:

  1. Search
  2. Share: Social network sharing applications will appear under the list
  3. Start: Goes back to the tiled home screen
  4. Devices: Shows connected devices
  5. Settings: Brings up the sidebar with application specific options

Microsoft has applied to trademark Charm, I wouldn’t be surprised to see more of these popping up over the next few weeks.

More screenshots of Charms:

Update: Looks like TechCrunch wrote about this before I did.

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Manan Kakkar

Manan is a technology enthusiast keenly following the consumer products from Microsoft, Google & Apple.