Microsoft Set To Open Two New Jersey Stores
By on February 21st, 2012

Earlier this month, The Verge caught wind of some information that Microsoft are planning to open two stores in New Jersey — one in Bridgewater, NJ, and another in Freehold — and today, Mary-Jo Foley has found some confirmation of this on the Microsoft Store retail website.

So, just where exactly will Microsoft open these stores? While the specific malls are currently unknown, Microsoft will be selecting locations where there are existing Apple stores. Microsoft’s retail strategy from the beginning has been to open stores in close proximity to Apple stores at prominent, busy malls. Microsoft has recently confirmed that it plans to open stores in Palo Alto and Austin. The New Jersey stores will up the amount of Microsoft Stores to 16, meaning that they are creeping towards their goal of opening 75 stores within the next two to three years.

Earlier today, the @MicrosoftStore account tweeted, “We’re opening a new #MicrosoftStore location. Where do you hope it will be?”; could this be hinting at the imminent announcement of the New Jersey stores? Or are they announcing a store elsewhere?

Author: Paul Paliath Google Profile for Paul Paliath
I founded and regularly wrote blog posts on GeekSmack from 2008 until 2011, when I failed at running a blog. I now write about Microsoft for Techie-Buzz. When not writing blog posts, I'm usually found designing websites and learning how to code. You should follow me on Twitter here.

Paul Paliath has written and can be contacted at paul@techie-buzz.com.
 
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