Microsoft Adds Another App to Office: Sway

In a blog post on Office Blogs on October 1, Microsoft announced the launch of a new design-focused app in the Office family, called Sway. In keeping with the new “mobile-first, cloud-first” mantra at Microsoft, this app is built for the web and for all kinds of devices from the ground up. It is not a desktop application which was fine tuned to run on mobile devices, but instead it was built keeping a multi-device world in mind.

Sway can be thought of as another “storytelling” app which makes it easy for anyone to tell a story. This is done in a beautiful interface which scales itself to fill screens of all sizes, and leverages popular cloud storage and services like OneDrive, Facebook and YouTube. It blends text, images, embedded video and search in a variety of formats and layouts and makes creating projects (or “telling stories”) a fun exercise. The layouts get adjusted according to the content that keeps getting added to the canvas, which itself is called a Sway, and this is thanks to the work done by Microsoft Research.

An introduction video posted on the Office Blogs shows many different devices used to create the story:

Interestingly, much like PowerPoint’s Mix app/feature, Sway lets the stories be interactive so it enables collaboration among teams, friends and family. Currently, it looks like it supports many consumer services but the Office team promises increased business functionality in the form of support for OneDrive for Business and SharePoint, integration with the Office Graph and more.

Sway is currently in preview and one can request an invite at

Here is an example of an embedded Sway:


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Romit Mehta

Romit writes about mobile news and gadgets, and is currently a Windows Phone owner (Nokia Lumia 920). Find him on twitter @TheRomit. Personal site is