Microsoft Set To Announce Something “Fun” In July

For those who’ve known the computing brand VoodooPC know that they were probably the best designed PCs out there. The company led by Rahul Sood made some exquisite computing devices that ran Windows. It was bought by HP and we haven’t heard a lot about the brand since. Rahul Sood decided to work for Microsoft and moved to Seattle.

At first he worked with the Interactive Entertainment Division—the guys behind Xbox. This move made a lot of sense. And then his Twitter profile said he was working with Bing. I was baffled. I did ask him once as to why is someone who is known for his exquisite taste in hardware design working on a search engine. I got no reply. Today, however, he finally let out something. Rahul’s profile says he is working on a project called Bing Fund. Very little is known about what Bing Fund is except, well, it’s a fund for startups. What sort of companies are in Bing Fund’s portfolio isn’t known and neither is why is it called Bing Fund!

Bing Fund has a splash page and according to Rahul Sood, later this month we shall know what Bing Fund is all about.

Theo Valich writing for Bright Side of News says the companies under bing Fund are focussing on developing applications that offer a better software & hardware experience, given Microsoft’s Surface & Windows Phone 8, this will fill in a lot of gaps between Microsoft’s mobile platform and Apple’s. Microsoft has been trying to get the Silicon Valley to consider Microsoft’s Windows Phone as a platform for their apps but hasn’t been able to make any headway, Bing Fund might just be a way.

But why is it called the Bing Fund?!

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Manan Kakkar

Manan is a technology enthusiast keenly following the consumer products from Microsoft, Google & Apple.