eMudhra has launched a one of it’s kind personal finance management tool “eMudhra MyMoney” in India. MyMoney helps consumers to make informed decisions based on one’s financial activities without a need for sharing any confidential information such as username and password of consumer’s bank accounts unlike other personal finance tools out there. MyMoney uses Microsoft Silverlight to provide a rich user experience.

MyMoney’s has a gaming environment which makes tracking finances fun, fast and friendly, no more boring graphs and charts. Here are few salient features of the tool:

• Helps user track money without asking for personally Identifiable Information.

• Life Style management tools enable users make informed financial decisions.

• Helps users to understand their net-worth anytime/ anywhere and provides users with regular tips.

• Allows users to track their finances offline and helps users achieve financial discipline by helping users budget their spending and alerts them to take corrective action for all over budget spends.

According to Mr. Ravi Jaggannathan (MD & CEO, eMudhra) when it comes to consumer technology, the user experience matters a lot. He also says that Microsoft Silverlight has helped them deliver a rich, intuitive and secured environment to users. Well what I think is by using Silverlight to base a web app simply cuts off one segment of users who are on platforms that do not have official Microsoft Silverlight support!