Each year Google releases a “Year in review” called Google Zeitgeist with the help of which it showcases some wonderful data through the aggregation of millions of search queries that the search engine receives every year. This year, Google Zeitgeist for India had some nice revelations with the IRCTC (railway ticket booking) continuing to top the charts of the year-on-year fastest rising bracket for search queries in India.
The top three most popular searches among Indians on the web during the year 2010 were Songs, Facebook and Google. Amongst the fastest rising people, Indians searched for British actress Aruna Shields and this year’s new Bollywood sensation, Sonakshi Sinha and other favorites from Bollywood like Zarine Khan, Katrina Kaif and Salman Khan.
The zeitgeist also has a list of top 10 popular brands in India in terms of the search volumes generated by Indians on Google search. Here is the list:
10 Most popular brands in India
It is really nice to see a relatively new Indian brand Micromax making it to the top 10 in the list and that too it being the 4th most popular brand in India among the big guns!