Why 10 Million Linkedin India users doesn’t matter
By on June 20th, 2011

Today, Linkedin announced that they have crossed 10 million users from India. That’s quite an achievement. According to the latest data available, around 5.3% of population use in Internet in India as of 2009. That is, almost 16% of Internet users in India have a profile on Linkedin.

But is this a milestone that really matters?

Some  interesting statistics on Linkedin users in India:

  • 16105 professionals listed the term social media’ in their profiles
  • 19027 people in Indian listed bollywood’, hollywood’ or film’ in their LinkedIn profile

Speaking from personal experience, I honored Linkedin today for their 10 million achievement in India by logging in to Linkedin after almost six months. A couple of weeks ago, I wanted to hire a few writers for my site but I surprisingly didn’t even think about Linkedin for the search. Instead I just created  a page for requirements and posted it on Facebook and Twitter. The result? I received more than 30 responses from people whom I would hire in a blink of an eye.

But that’s not all. Apart from being almost useless when it comes to finding a right hire, Linkedin is also a spam center for those social media experts. Here’s Alok Kejriwal from Contest2win.com  outing his frustration on Linkedin spam. As I look in to my Linkedin inbox, I find more requests for endorsements from people with whom I have never done any business and messages from people promoting their business as if they were distributing some broucher advertisement.

There’s no denying that 80% of jobs comes through reference. Job listing sites like Monster, Naukri, etc stand little or no chance is the social age yet major companies make use of these job listing sites for hires.

I am yet to come across anyone receiving a job offer via Linkedin or finding a deserving candidate, for that matter. If you have, please share your story in comments section.

In April, Facebook announced that it has about 25 million (now 28.5 million) users in India.  Facebook users in India range from business people and students to public figures and institutions. And applications like  Branchout could turn into a good alternative to Linkedin without requiring me to logging in to a  separate  site for the same. Unless Linkedin really solves any purpose it will just remain a online presence for me.

 

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Author: Apurva Chaudhary Google Profile for Apurva Chaudhary
Apurva is a tech enthusiast, works at ClassMatrix , cycles on her Firefox Cyclone, and runs a newsletter at Techknots . Follow her on Twitter

Apurva Chaudhary has written and can be contacted at apurva@techie-buzz.com.
 
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