Mozilla Signs New Search Agreement with Google
Mozilla has signed a new search agreement with Google that will last for at least three years. Under this multi-year agreement, Google Search will continue to be the default search provider for hundreds of millions of Firefox users around the world,affirmed Gary Kovacs, CEO of Mozilla. This announcement comes three weeks after the existing agreement had lapsed. The delay had prompted many pundits to promptly speculate about the impending demise of Mozilla, which makes up to 84% of its revenue from Google.
Even though Google’s own browser is flourishing, having an agreement with Mozilla is still crucial for it. In case, Google and Mozilla had failed to reach an agreement, Microsoft would have almost surely stepped in and inked a deal for Bing. Mozilla Firefox is still mighty enough to be impossible for Google to ignore. Allowing Bing access to hundreds of millions of additional eyeballs is something that Google would hardly prefer. In fact, Google has search agreements with far smaller browsers like Opera, which has less than 100 million desktop users. Additionally, niche search engines like DuckDuckGo have also begun striking revenue sharing deals with browser manufacturers. While the nitty-gritty of the deal might have caused the delay, Mozilla’s future was never really in jeopardy.

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