Update: Flickr responds to its users in a similar fashion. Here’s what you will find at flickr.com/dearinternet:
Dear Internet, Thanks! COME HELP US MAKE FLICKR AWESOMER.
In a surprising move, Yahoo appointed Marissa Mayer as the next President and CEO of the company, who was previously working for Google for the past 13 years and supervised many of well-known Google products.
Yahoo has had a rough history and has been looking for the right leader since the last four years. The company has great expectations from the newly appointed CEO and hopes to regain its lost reputation under her administration.
One of Yahoo’s popular tools is the photo sharing site — Flickr. Flickr was created by Ludicorp in 2004, and was acquired by Yahoo in 2005. Back then, Yahoo and Google were competing for the top position in the search engine market, and were offering new services to its users. In 2011, Yahoo reported that Flickr had over 51 million registered users with 80 million unique visitors, and was hosting nearly 6 billion photos from users across the globe. Flickr was once upon a time the most happening and happiest site ever.
With a high demand for photo sharing networks, new photo sharing services started to emerge out, offering better and advanced features than Flickr. While Yahoo was going under a lot of complications, it failed to focus on Flickr and didn’t seem to have any plans to improve the photo sharing site in any way. Competitors took this as their advantage, and Flickr lost several active users to them.
Competitors like Tumblr, 500px, Facebook, Instagram, and several others picked up eventually, and today, what we of see Flickr is more like a barren land. Though many have switched to other service to share photos, Flickr still has one of the strongest communities out there. It is one of the best sources to learn photography and the various skills required in it. However, Yahoo hasn’t given a shit about Flickr’s community.
Also Read: Flickr Teams Up with Pinterest for Better Photo Attribution
In a post by Gizmodo’s Mat Honan, the main reason why Yahoo acquired Flickr was not because of the strong community it had, or to increase social connections, but it was simply to generate revenue. This is where Yahoo made a big mistake and took Flickr for granted. And today, there result you see is the same as what many analysts expected to happen.
Yahoo has been neglecting Flickr for several years now, despite that, Flickr’s highly talented developers are trying hard to set things right and get Flickr back on track.
Today, the entire Internet is hoping for great changes from the new CEO, Marissa Mayer. A community has created a request website called dearmarissamayer.com highlighting a simple, yet important message on the site — “Dear Marissa Mayer, please make Flickr awesome again ♥ the internet #dearmarissamayer”
Flickr was one of the best photo sharing site with a vibrant user base. Indeed, it was one of the happiest sites until new photo sharing sites evolved. It will be interesting to see how Marissa is going to change things around her. I hope she considers Flickr as one the most important assets of Yahoo, and bring back the awesomeness of sharing photos on Flickr. Yes, there are hundreds and thousands of users who are eagerly waiting to get back to Flickr. I hope Marissa is listening.