Earlier this month, a rumor suggested that Apple would be opening its first Hong Kong store on September 24th. The new Apple store is 15,000 square feet and is located in the International Financial Center (IFC) Mall. The IFC is a waterfront commercial development in Hong Kong’s Central District and is a four-story shopping center with more than 200 stores found within.

Today, MacRumors reports that that opening date has been confirmed, as evidenced by a small new sign placed on a stand in front of an entrance to the store. The sign confirms that the store will open this Saturday, September 24th, at 9:00 AM.
Apple began construction for the store in June and reports suggested that the company planned to spend more than $20 million on construction alone. The new store is expected to employ more than 300 employees who will serve an estimated 40,000 customers each day. The company has created a new Hong Kong retail page with a dedicated store page.
Last quarter, the launch of the new MacBook Air in Hong Kong drew long lines and were frequently out of stock. The company’s presence in Hong Kong could help increase sales Apple devices in Asia. In fact, last quarter Apple saw its revenue in China grow six times to reach $3.8 billion, and executives have said they believe they are barely scratching the surfaceof the market in China.


