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Apple Airs MacBook Pro with Retina display TV Ad

During the WWDC 2012 keynote, not only did Apple introduce new MacBook Pros, but also introduce a new 15.4 inch MacBook Pro with Retina display. The new 15.4 inch MacBook Pro has an incredible resolution of 2880*1800, with a total pixel count of 5,184,000 pixels and a 220 ppi. It is incredible. Yesterday, just before the NBA playoffs, Apple aired a new ad for the new MacBook Pro with Retina display.

The commercial shows the MacBook Pro doing some photo and video editing tasks and the ad ends with a simple tagline: “The radical new MacBook Pro with Retina display. Innovation in every dimension.” Apple’s new ad is very Apple-like and in my opinion, much better than the Siri celebrity ads. This ad reminds me of the Siri Santa Claus ad.

http://www.youtube.com/watch?v=AFUW7GcHsLQ&feature=player_embedded

You know your brand strongly built when you don’t even have to mention the product’s name or company name.

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Parth Dhebar

Parth Dhebar is a 18 year-old entrepreneur. He is the founder of Simple Reviews, a blog focused on reviewing iPhone and iPad applications. Parth is a recognized name in the industry, known for covering Apple news. He is an editor at Techie-Buzz covering news on Apple. You can follow him on Twitter @pdparticle.