Today, Apple has added a counter to its website, which is a countdown to 25 billion App Store downloads. Also, Apple is offering a $10,000 gift card to the person who downloads the 25 billionth app. The gift card is an App Store gift card which can be used to purchase content via the iTunes Store.
A year ago, the company had a similar countdown to the 10 billion mark. That countdown also included a contest for a $10,000 App Store gift card. Shouldn’t Google be offering the same thing because Android’s “winning”? The 10 billion mark was reached on January 22nd last year, which means that the number of app downloads on the App Store have doubled in little over a year!
Since the time the App Store was introduced, the growth has increased exponentially. In the first year alone, the App Store reached 1.5 billion downloads. By January of 2010, the App Store downloads had passed 3 billion. Also, Apple has paid out more than $4 billion to developers, while Google has still yet to reveal how much they have paid out to its developers. To put that in perspective, over $1 billion was paid to developers by June 2010.