Apple Agrees with iPad ’4G’ Marketing Ruling in Australia, Encounters New Complaint in Norway
By on April 1st, 2012

Oh boy, what a week it has been for Apple in Australia. Just this week, Apple had been accused by the Australian government of 4G marketing claims on the new iPad.

Apparently the issue was raised by the company’s use of “4G” in its marketing terms for the WiFi + 4G/LTE models of the new iPad. The company responded by offerring full refunds to Australian customers who felt misled about Apple’s 4G advertising. Currently, the iPad only works on 4G LTE networks in the United States and Canada.

Now, the Norwegian government has raised a complaint regarding this too. Similar to Australia, Norway has instructed the company to change the wording of its marketing materials.

The Norwegian Forbrukerombudet, or Consumer Ombudsman has expressed concern over the emphasis on the new iPad’s 4G LTE support and the description of the product as ‘designed with next-generation wireless technology”.

The Ombudsman has given Apple until April 10, 2012 to make the necessary changes.

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Author: Parth Dhebar
Parth Dhebar is a 18 year-old entrepreneur. He is the founder of Simple Reviews, a blog focused on reviewing iPhone and iPad applications. Parth is a recognized name in the industry, known for covering Apple news. He is an editor at Techie-Buzz covering news on Apple. You can follow him on Twitter @pdparticle.

Parth Dhebar has written and can be contacted at parth@techie-buzz.com.
 
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