Yesterday, Adobe announced the release of Flash Media Server 4.5 and Flash Access 3.0, tools to allow publishers to host streaming Flash video content. Computerworld has discovered that the new release includes a new solution to allow Flash content to be repackaged and streamed to iOS, which currently does not support Flash Player directly.
“With Adobe Flash Media Server 4.5, media publishers now have a single, simple workflow for delivering content using the same stream to Flash-enabled devices or to the Apple iPhone and iPad.”
In other words, Adobe’s solution repackages content in real-time, changing the protocol to suit the target device, HTTP Dynamic Streaming or HLS, for example. This should mean that iOS devices will get much of the advantages of Flash video support, without the processor degradation and battery life cost of the format in use on other devices.
As a result, as media publishers begin to adopt the Adobe’s new software, they will be able to believe HTML5-compatible content to mobile devices alongside the traditional Flash Player content. This new feature uses video streaming technology rather than running the Flash directly on the device, but it does yet support interactive Flash content such as games and banner ads. Media publishers will be able to stream Flash video on iOS devices.
Lately, many media providers have started to provide their video content in HTML5 to bring compatibility to iOS devices, but direct integration of the functionality into Flash Media Server should simplify the process for those content providers who have invested in the platform.
So much for those commercials advertising Flash on Android as an advantage over iOS.