Google AdSense as always keeps on adding new policies to their already heavy user policies. This time around there are some interesting changes to their policies with regards to ad placements.

The first interesting change is no ad units under section headings that imply ads are not ads. According to the policy such formats may mislead a user that the ads are part of the post. This change affects the hugely popular format used by most blogs wherein the ads are directly placed beneath the title before the content starts. Check out the screenshot below to look at the format of the ads.

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As you see the new guidelines ask you to refrain from posting ads below the title, but wait do not panic it is only for posts which have misleading titles that try to blend the ads as part of the actual content. You can continue using this format on your blog as long as the title is relevant and not misleading.

The second policy change implies that the ads on your site should be easily distinguishable from the content. Check out the screenshot below for offending formats of ad placements.

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As you can see the content and ads are not easily distinguishable. You can such many such ads being using on MFA (Made For AdSense) sites.

Summarizing

As always these policies are bound to affect many publishers and it is always good to stay on the good side of the AdSense team rather than getting banned. That said the first policy change should raise many a doubts among publishers but like I said it will not affect you unless there is a title that is actually questionable.

If you have any doubts about Google AdSense do feel free to tell me about it, you can leave a comment or contact me ^[3] directly.

Via: [Official Google AdSense Blog ^[6]]